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No More 'EaDo's?


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A New York legislator proposes regulating new neighborhood names like 'SoHo'.

ProCro, SoBro, FiDi, BoCoCa: A Lawmaker Says, ‘Enough’

But now a state assemblyman, Hakeem Jeffries, is writing legislation that would punish real estate agents for inventing neighborhood names and for falsely stretching their boundaries. It would also require that name changes get city approval.

Under Mr. Jeffries’s vision, NoLIta may never have been allowed to break away from Little Italy. Alphabet City might not have been subsumed by the East Village. SoBro could have been dead on arrival (some might argue it already was).

Mr. Jeffries, a Brooklyn Democrat, might have a difficult time persuading other legislators to sign on, but he says such renaming is not innocuous because it artificially inflates housing prices. “Neighborhoods have a history, culture and character that should not be tossed overboard whenever a Realtor decides it would be easier to market under another name,” he said.

I would go further - extend the scope of the law to forbid renaming roads 'parkways' or naming shopping centers 'town centres'!

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