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Ruby Tuesday's Restaurant Demolition


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The Ruby Tuesday's restaurant chain has taken out a lot of ads in newspapers and on the internet recently strongly implying that it's going to demolish one of its locations and stream the video live on its web site (http://www.rubytuesday.com/)

There's a countdown clock on the web site which indicates the demolition is scheduled for this coming Tuesday, August 3.

The ad and the press releases out of Tuesday leave out some very important facts, which is why I wrote "implying" at the top of this. I'm not entirely convinced that this isn't some kind of trickery. But I guess we'll find out in a couple of days.

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I wish there was an ultra "rolleyes" face...

The news we've sent to you in the last few days about the demolition of the last old-style Ruby Tuesday and the building we "blew up" by mistake wasn't really real (you already had your suspicions?). It was all for fun and our way of showing just how much we have changed, how most casual dining restaurants have come to look alike, and how much fresher and better Ruby Tuesday really is now.

Cheeky's Bar & Grill, the other "restaurant" that was "demolished" by mistake was actually a scale model in a studio in Hollywood. We were joshing you a little, and we hope you'll forgive us. We couldn't help it, really. All these changes that have made our restaurants the best they've ever been make us smile - put us in the mood to make a joke or two while we're telling the world our brand is really different from all the rest. We hope it made you smile, too.

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  • The title was changed to Ruby Tuesday's Restaurant Demolition

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