I live in The Woodlands. For me, it was a simple choice. We drove around a lot of neighborhoods, and we felt the best there. I was born in The Heights, lived in Timbergrove Manor for 8 years, went to Rice University, lived in the Allen House Apartments near River Oaks, and owned a home in Braes Heights.
So, I think I have some Houston experience. Therefore, "ignorance" is out. I had no "incentives" thrown my way. "Choice" was not one of your options, but that is why I live there. I loved all my old areas, but now that I have a family with small kids, I feel most comfortable in The Woodlands.
Why? A number of reasons that may only be important to me. I can't speak for anyone else.
1) I worked in The Woodlands.
2) My sister lives there. I have another sister in Katy, but that was too far from work.
3) My wife and kids love it.
4) More parks, trails, pools, etc that I have ever been around. We use them daily.
5) I love the trees and how everything is hidden behind them.
6) Commute downtown is not bad compared to other suburbs. I even can get to my new job in the Galleria in 40 minutes if I leave early.
7) Good public schools
8) Did I mention my wife and kids absolutely love it?
If I didn't have kids, I'd be inside the loop probably still in Braes Heights. I love the area. But for me and my current situation, The Woodlands was the choice and I don't regret it at all.
Hope that helps.
jpc