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Children's Memorial Hermann Hospital At 6411 Fannin St.


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11:00 PM CST Wednesday

Video chain teams with hospital to bring cheer to youngsters

Mary Ann Azevedo

Houston Business Journal

Construction is under way on a Hollywood Video Starlight Site on the ninth floor of Memorial Hermann Children's Hospital, the only such site in Texas, hospital officials say.

The home video retail chain and sister Hollywood Entertainment subsidiary Game Crazy are partnering with the Starlight Starbright Children's Foundation "to enhance the healing environment of the hospital."

"A patient's attitude can play an intangible but profound role in the healing process," said Steve Allen, CEO of Memorial Hermann Children's Hospital. "Bringing a little fun to the hospital experience makes it less stressful for our patients and their families, and we are grateful to Hollywood Video, Game Crazy and Starlight Starbright for this contribution."

When completed, the Starlight Site will include a movie theater, video game and computer stations, a lounge area, and a large, colorful fish tank. Hollywood Video will contribute more than $150,000 to develop the site, while its building-trade vendors will donate more than $100,000 in labor, materials and supplies. The company will keep the site stocked with popular movies that can be accessed any time, and local employee volunteers will host group movie nights for patients twice a month.

The Memorial Hermann site is one of eight the company is building in various cities.

Game Crazy also recently donated $5,000 worth of consoles and games for patients. Memorial Hermann Children's Hospital volunteers pitched in another $3,000 to purchase carts and televisions, so 15 mobile game units can be wheeled from room to room. Local Game Crazy employees also volunteer twice a month at the hospital, running video game tournaments for patients.

Craig Cordola, assistant vice president of Memorial Hermann Children's Hospital, says the site will be about 800 to 900 square feet and will also include an Internet cafe. The site should be completed by the end of the year or early January, he says.

Each year 37,000 sick and injured children receive treatment at Memorial Hermann Children's Hospital.

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  • 3 years later...

Yes, this is going up.

"Colgate-Palmolive is awarding all nine participating hospitals a Fun Center...";

however, "Voting remains open through February 29, and the hospital that receives the most support will receive an additional Fun Center" - presently Houston and Detroit each have 31.2x% of the vote, with Atlanta and Philadelphia running a distant third and fourth at about half that. http://www.colgate.com/app/Colgate/US/Corp...-love/vote.cvsp will take you all of ten seconds to complete, if you will.

You can vote once per 24 hour period, so a total of thirty seconds of your workweek would be appreciated.

Moderators, your vote too would be good; two days from now, edit the title to reflect the outcome -- or just merge with the low-profile thread in Other Houston, but don't merge before the first of March, please.

Edited by strickn
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It would just be a shame to put the greater investment in a region where it will only serve fewer and fewer people...

Not that this is a particularly significant investment. I figure the take-home from this is that if the company got more traffic from the promotional than they were expecting, they'll definitely give more of this away in the future than they had been contemplating doing before this week ran its course.

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  • The title was changed to Children's Memorial Hermann Hospital At 6411 Fannin St.

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